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CRMR Blog

CRMR Awarded Gold in the 2024 Bow Valley Workplace Inclusion Charter

At Canadian Rocky Mountain Resorts, creating an inclusive workplace is more than a commitment—it’s a core value that shapes how we do business across the Canadian Rockies. With lodges located in Banff, Lake Louise, and Emerald Lake, we are proud to be part of the vibrant Bow Valley region. We’re thrilled to share that CRMR has been awarded Gold status in the 2024 Bow Valley Workplace Inclusion Charter, solidifying our place as a leading inclusive employer in the Bow Valley hospitality and tourism sector.

2024 Winners, Including Buffalo Mountain Lodge and Emerald Lake Lodge

This achievement builds on our Silver designation in 2023, reflecting the significant work and dedication of our HR teams and leaders over the past year. We’re honoured to be recognized as a diversity and inclusion leader in the region.

What is the Bow Valley Workplace Inclusion Charter?

The Bow Valley Workplace Inclusion Charter is a community-driven initiative helping employers create equitable workplaces that are inclusive of newcomers, diverse cultures, and underrepresented groups. The Charter outlines measurable actions that employers take to create more welcoming and inclusive work environments.

To earn Gold status, organizations must complete at least 14 commitments that promote workplace equity, support for newcomers, cultural awareness, and inclusive recruitment practices. 

Why Being an Inclusive Employer in the Bow Valley Matters to Us and our guests

At CRMR, we operate in some of the most beautiful and remote parts of the Canadian Rockies, and our teams reflect the global nature of our guests and communities. We’re proud to employ individuals from a wide range of cultures, languages, and backgrounds — and that diversity strengthens everything we do.

A diverse workforce enhances the guest experience. When our team brings different perspectives and cultural understanding, we’re better equipped to offer thoughtful, welcoming, and personalized hospitality.

Building an inclusive workplace in hospitality means embracing those differences — whether that’s supporting permanent residency applications, offering flexibility for cultural holidays, or using plain, accessible language in the workplace.

These efforts help us create stronger, more resilient teams, where people feel supported and empowered — and where our guests feel genuinely welcomed.

CRMR’s 2024 Gold-Level Commitments for Workplace Inclusion

To become a Gold-level inclusive employer, CRMR—whose lodges are located in Banff, Lake Louise, and Emerald Lake—completed 14 commitments outlined by the Bow Valley Workplace Inclusion Charter, including:

1. Shared Inclusion Goals Across All Teams
Shared Our Charter Commitments Internally within 30 days via internal communications and included within our employee newsletter
2. Centralized Settlement & Community Resources
We established a designated location for settlement and community resource information to support staff seen in our monthly employee newsletter.
3. Supported Referrals to Settlement Services
We provide referrals to Settlement Services in the Bow Valley during onboarding and for Permanent Residency (PR) support.
4. Established Gender-Neutral Facilities
At least one type of staff facility at CRMR properties is now gender neutral.
5. Added Inclusion Statements to Recruitment Materials
Updated our recruitment advertisements and job postings, to include an equal opportunity statement, with directions on how to request accommodation during the interview and hiring process.
6. Reviewed Workplace Documents for Plain Language
We revised workplace documentation for clarity or enrolled in Plain Language training.
7. Created a Flexible Time-Off Policy for Cultural Holidays
We adopted policies that support time off for a wide range of cultural and religious holidays.
8. Enrolled Leaders in Intercultural Competence Training
One or more CRMR leaders participated in training to enhance intercultural awareness and shared learnings with the team.
9. Provided Mentorship Through WIC Peer Support
We contributed to the Inclusion Charter community by offering mentorship or peer support to other members.
10. Completed 2SLGBTQIA+ Inclusivity Training
At least 70% of our leadership team completed inclusive workplace training for 2SLGBTQIA+ awareness.
11. Provided Staffing Profile to Bow Valley Settlement Services
We contributed staffing data to help the Bow Valley better support local employers and newcomers.
12. Attended Disability Awareness & Inclusive Workplace Training with Vecova
We revised workplace documentation for clarity or enrolled in Plain Language training.
13. Enrolled Staff in Upstander Training
Over 50% of staff or at least 5 leaders completed training on standing up to bias, harassment, or exclusion.
14. Reviewed Our Sexual Harassment Policy with YWCA Banff
We collaborated with YWCA Banff to ensure our sexual harassment policies are strong, clear, and inclusive.

LOOKING AHEAD: A LONG-TERM COMMITMENT TO INCLUSION

Achieving Gold in the Bow Valley Workplace Inclusion Charter is a major milestone — but it’s just the beginning.

As a leader in hospitality and sustainable tourism in the Canadian Rockies, CRMR is committed to continuing our diversity, equity and inclusion journey. We’ll keep working to ensure that every team member — from the kitchen to the front desk and beyond— feels empowered, supported, and proud to be part of CRMR.

We are honoured to be seen as a leader in workplace inclusion throughout the Bow Valley. This recognition encourages us to keep listening, keep learning, and keep striving to ensure that everyone at CRMR feels valued, respected, and supported.

To our HR teams, leaders, and every employee who helped make this achievement possible — thank you. Your commitment and heart make CRMR what it is today.

Interested in Working for an Inclusive Employer in the Bow Valley?

Join CRMR and discover a workplace where inclusion, collaboration, and diversity are at the heart of everything we do.

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